While spending 50% less time on research and outreach prep, uman helped our BDR team double their meeting bookings.
Randstad Belgium wanted to help its account managers do more than sell staffing services. They wanted them to better understand each client and introduce the right additional services at the right time. With uman, account managers now have instant access to the full Randstad portfolio, client insights, and practical tools that help make every customer conversation more relevant and useful.



The challenge
Selling in a highly competitive market
With tighter client budgets and strong competition, sales teams needed to be sharper, more relevant, and more trusted in every conversation.
Limited visibility into a growing service portfolio
After multiple acquisitions, account managers struggled to understand and position the full range of services Randstad now offers.
Time-intensive client research and preparation
Manual research and meeting prep reduced personalization and took time away from high-value customer interactions.
The solution
uman gives account managers one clear view of all Randstad services.
It helps them:
- See which services are most relevant for each client
- Identify cross-sell opportunities more easily
- Prepare for meetings and QBRs using ready-made templates and questions
- Personalize outreach without starting from scratch
Why it matters
Today, Randstad's account managers go into conversations better prepared and more confident. They spend less time searching for information and more time understanding their clients. This helps them have deeper conversations, uncover new opportunities, and build stronger, long-term relationships.
The results
Daily
Related cases

After a meeting uman tells you there is also offering A, B and C that you didn't discuss but are still an opportunity. That works really well.

Prep like a machine, sell like a human
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